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Freedom Launch Accelerator(AI GUIDE)
Step 5 of 10
530-40 minutes

Outreach Strategy & Pricing

Set your profitable pricing and create customized outreach scripts to land clients

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Overview

Before you contact anyone, you need to know your numbers. In this step, we'll calculate your profitable pricing and then build the outreach scripts to sell it.

Why This Matters

You can't sell if you don't know your price. We'll help you find the sweet spot where you make 70%+ margins while remaining a 'no-brainer' for local businesses.

Step-by-Step Checklist

Action Items

Common Mistakes to Avoid

  • •Giving up after one attempt (follow-up is critical)
  • •Talking about AI instead of business results
  • •Not asking for the meeting (always ask for next step)
  • •Being too salesy (be consultative and helpful)
  • •Not tracking outreach (you'll forget who you contacted)

Interactive Tools

1. Calculate Your Pricing

Before you start outreach, you need to know your numbers. Use this calculator to set profitable rates.

Your Cost Breakdown

Calculate your actual costs to determine profitable pricing

SaaS Pro starts at $97/month

Typically $5-10 per number

How long does setup take you?

What's your time worth?

Setup Time Cost
$250
Monthly Costs (Full)
$105
Monthly Costs (Chatbot Only)
$97

Conversation AI

Chatbot Only

Monthly Profit:$300
Profit Margin:76%
Break Even:1 months
POPULAR

Voice AI

Phone System

Monthly Profit:$542
Profit Margin:84%
Break Even:1 months

Complete Package

Chatbot + Voice AI

Monthly Profit:$742
Profit Margin:88%
Break Even:1 months

2. Choose Your Outreach Method

Find Your Best Client Acquisition Method
Answer 4 questions to get personalized recommendations
8 Proven Client Acquisition Methods
Detailed daily action plans for each method

Cold Calling

Call businesses directly and pitch your service. High rejection rate but fastest results.

Hard
7-14 days
$0-50

✨ Best for: Extroverts who love talking

Daily Action Roadmap
Follow this step-by-step plan
1

Build list of 100 prospects using Google Maps

⏱️ Time needed: 2 hours

2

Write and practice your cold call script

⏱️ Time needed: 1 hour

3

Make 20 calls (expect 18 rejections, 2 conversations)

⏱️ Time needed: 2 hours

4

Make 20 calls, refine script based on feedback

⏱️ Time needed: 2 hours

5

Make 20 calls, book 1-2 demos

⏱️ Time needed: 2 hours

6

Follow up with interested prospects

⏱️ Time needed: 1 hour

7

Make 20 more calls, close your first deal

⏱️ Time needed: 2 hours

Pro Tips
  • Call between 9-11am or 2-4pm (avoid lunch and early morning)
  • Stand up while calling - you'll sound more confident
  • Use a local number (not your cell phone)
  • Record your calls to improve (with permission)
  • Expect 90% rejection - it's a numbers game
Success Metrics & Timeline
What to expect with each method
MethodFirst ClientCostDifficultyScalability
Cold Calling7-14 days$0-50Hard⭐
Cold Email14-30 days$50-200Medium⭐⭐⭐
Facebook Groups14-30 days$0Easy⭐
Personalized Video7-21 days$15-50Medium⭐⭐
Instagram/LinkedIn DM14-30 days$0-50Easy⭐
Local Networking Events14-30 days$50-200Medium⭐
Strategic Partnerships30-60 days$0Hard⭐⭐
Content Marketing30-90 days$0-100Medium⭐⭐⭐

Objection Handling Script Generator

Every objection is a buying signal in disguise. Use these proven frameworks to overcome common objections and close more deals.

Key Principle
Acknowledge → Reframe → Close
Success Rate
These scripts close 60-70% of objections
Pro Tip
Practice out loud before using

Select an Objection

It's too expensive

price objection

ROI-Based Response

📝 The Script:
I totally understand - $697/month is an investment. Let me show you the math: You're currently losing about [X] calls per week when you're busy or closed. If just 30% of those turn into jobs at $[Y] each, that's $[Z] in lost revenue every month. So you're actually losing money by NOT having this system. Does that make sense?
💡 Real Example:
Real example: Plumber loses 10 calls/week × 30% conversion × $500/job = $6,000/month lost. They pay $697/month for the AI = 9x ROI.
✅ Why This Works:
This reframes the conversation from 'cost' to 'lost opportunity'. You're not selling a service - you're preventing revenue loss.

Break It Down

📝 The Script:
I hear you. Let's break it down: $697 per month is about $23 per day. If this system books you just ONE extra job per month at $[average job value], it's already paid for itself 3-4x over. Everything after that is pure profit. Fair?
💡 Real Example:
Real example: HVAC company with $800 average job value. One extra job = $800 revenue. Cost = $697. Profit = $103. But they typically get 5-10 extra jobs per month.
✅ Why This Works:
Breaking down monthly cost into daily cost makes it feel smaller. Then showing the value of just ONE job proves the ROI instantly.

Comparison Close

📝 The Script:
Compared to what? Hiring a receptionist costs $3,000-4,000/month and they can only work 40 hours a week. This AI works 24/7 for $697/month and never calls in sick. Which one sounds expensive now?
💡 Real Example:
Real example: Dental practice was considering hiring a part-time receptionist for $2,500/month. Chose AI instead and saved $1,800/month while getting better coverage.
✅ Why This Works:
Anchoring the price against a more expensive alternative (employee) makes your service look like a bargain.

NEPQ - Diffuse & Pivot

📝 The Script:
I totally get that. It's not cheap. Aside from the money though, do you feel like this would actually solve the missed call problem you mentioned earlier?
💡 Real Example:
Prospect: 'Yeah, it would solve it.' You: 'Okay, so it's really just about making the math work then?'
✅ Why This Works:
NEPQ (Neuro-Emotional Persuasion Questioning) diffuses the tension by agreeing, then isolates whether the issue is money or value.

The 3-Step Objection Framework

1
Acknowledge
"I totally understand..." / "That's a fair concern..." / "I hear you..."
Never argue or dismiss their concern
2
Reframe
"Let me show you the math..." / "Here's another way to think about it..." / "Compared to what?"
Shift their perspective with logic or emotion
3
Close
"Does that make sense?" / "Fair?" / "Sound good?" / "Ready to get started?"
Ask for agreement and move forward

How to Practice These Scripts

•
Read them out loud 10 times: These scripts only work if they sound natural. Practice until you can say them without reading.
•
Role-play with a friend: Have them throw objections at you. Practice responding in real-time.
•
Record yourself: Listen back and refine your delivery. Tone matters as much as words.
•
Customize for your niche: Replace [brackets] with real numbers from your target market.
•
Track what works: Keep notes on which frameworks close the most deals. Double down on winners.

Outreach Script Generator

Generate customized cold call scripts, email templates, and DM messages for your niche

Cold Call Script
Hi, is this [Business Name]?

Great! My name is [Your Name]. I help garage door companies like yours capture more emergency calls—especially after hours and when you're busy.

Quick question: How many calls do you think you miss each week when you can't answer?

[Let them respond]

Yeah, that's common. Most garage door companies lose 10-20 calls per week. At $400-800 per job, that's $4,000-16,000 in lost revenue every month.

We set up an AI system that answers those calls 24/7, qualifies the lead, and books the appointment—all automatically. It's like having a receptionist that never sleeps.

Would you be open to a quick 15-minute demo to see how it works?

Tips for Cold Calling:

  • Call between 9-11 AM or 2-4 PM (avoid lunch and end of day)
  • Smile while talking—it changes your tone
  • Ask questions and listen—don't just pitch
  • Always ask for the meeting, not the sale
  • If they say "not interested," ask "what specifically?"

Outreach Tracker

Log your outreach attempts and track responses

Add prospects in Step 4 first, then track your outreach here.

Common Objections & Responses

"It's too expensive"

Response: "I understand. Let me ask—how much is one job worth to you? $500? $800? If we help you capture just 2-3 more jobs per month that you're currently missing, this pays for itself. And those are jobs you're losing right now to competitors who answer faster."

"I need to think about it"

Response: "Absolutely, I get it. Can I ask—what specifically do you need to think about? Is it the price, how it works, or something else? I'm happy to answer any questions right now."

"I already have someone answering calls"

Response: "That's great! Are they available 24/7? Because most of the calls we capture are after hours or when your team is busy. This isn't replacing anyone—it's backing them up so you never miss a call."

"I'll do it myself"

Response: "You definitely could! But here's the thing—it takes about 20-30 hours to set up properly, plus ongoing maintenance. Is that the best use of your time, or would you rather be running jobs? We handle everything for you."

"Send me some information"

Response: "I can definitely do that. But honestly, a 15-minute demo will show you exactly how it works way better than an email. How about we hop on a quick call [specific time]? If you don't see the value, no problem."

🤖 AI-Powered Generators

Use AI to generate custom scripts and templates tailored to your niche

AI Cold Call Script Generator

Generate proven cold call scripts that book demos and close deals

AI Email Template Generator

Generate high-converting email templates that get responses and book meetings

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